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Welcome to Blue Banana, the place to learn about online networking (social media) and search engine optimization (SEO).

Have a look at some of the many articles on the site and feel free to contact me with any questions you may have. If there is something in particular you want to learn about in the online space, just let me know. Always happy to help!

 

linda colesNews Flash!

Can you afford to ignore LinkedIn?

Basic networking principles apply online, so when you connect with someone, do all the things you would normally do when networking in person. I recently had a chance meeting with Craig Rispin, the American business futurist and innovation expert, and asked him how CEO's and business leaders can benefit from becoming more familiar with the business-oriented social networking site LinkedIn.

Read the article http://unlimited.co.nz/unlimited.nsf/technology/can-you-afford-to-ignore-linkedin

 

 

New training dates for the first quarter of 2010.

If you have decided to make 2010 the year you make some headway with social media or online networking, take a look at the upcoming social media workshops. Places are limited so don't wait too long.

 

If you are happy with your website's performance, read a different article!

If you are not, why not?

It’s usually due to either one or both of these things:

  • You don’t get enough traffic
  • You don’t convert the traffic that does come for whatever reason.

All is not lost, there are things that can be done to change it and get your website working. Give it a kick up the website butt that it needs!

Search engine optimisation and search engine marketing are phrases that can be heard quite regularly now and simply mean either getting traffic to your website naturally or by buying paid searches using things like Google Adwords.

There are lots of ways to make your website search friendly to the Google robots, not forgetting the other search engine robots, which will get you more visitors. If you are not showing up on the first 3 search pages of Google for a particular phrase, you’re toast.

Most of the techniques are very easy to achieve, if you know what to do. We do.

At the risk of offending all of the web developers and designers out there, they know how to build a great looking website with all the bells and whistles, but that is usually it. Unfortunately, Google and the other search engines don’t search by pretty pictures or Flash images, but by good old fashioned words and phrases. If the correct ones are not present in your site, your page won’t be picked by Google to match the search term that someone is searching for. It’s that simple. But do you know which search terms to use or are you just guessing?

If this is the case for your website, and you think that you need to get it search engine optimised, then click this link to get in contact with us for search engine optimisation as soon as possible. From there, we will look at your site, decide what needs doing, give you a quote, and it’s over to you to decide what to do. Couldn’t be simpler could it?

If you don’t know what can be achieved and for how much, how can you make a decision?

 

  

Contact Details

Blue Banana Ltd.

Just outside Pukekohe,

Auckland, New Zealand

Telephone 09 233 4463

Mobile 021 675 745

info@bluebanana.co.nz

 

 

 

Linda Coles: CEOs, trust and social media

CEOs can no longer ignore the potential of social media sites like LinkedIn and Twitter to support business growth. A company's policy regarding these sites can be the difference between engaging staff, customers and prospects and leaving them cold. Are you missing out on sales and staff retention opportunities by limiting your staff's access to these sites or, worse still, giving them access without knowledge?

Read the article NZ Herald

 

Here is a pdf copy of an article published in December 2009 in Human Resources magazine. Linkedin for recruitment

pdf

 


Popular articles: Getting the content right for your website, Wondering why you aren’t getting much website traffic?, Starting out with LinkedIn.com

Why bother with Social Media - LinkedIn and Twitter?

Page last updated on February 8, 2010 Site designed by Blue

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