As the world’s biggest business-to-business networking site with more than 220 million business people registered, are you getting the most out of it?

There are now approximately 700,000 New Zealand business people now registered on LinkedIn with the most popular titles being Manager, Director, Company Owner and CEO.

If I said there were CEOs and Business Owners meeting at a local venue, would you take a drive to meet them and put yourself in their space? I bet you would, but now you don’t even need to take a drive, it’s online.

So are you using this great tool as much as you could, not only for networking, but for your brand exposure and due diligence too?

What impression does it give to your prospects when they look you up online to find out more about you? If you only have a half filled out profile posted; it can sometimes be more damaging to your personal or business brand than not having a profile posted at all. Be confident that you have your metaphorical best foot forward 24/7.

Find out how what LinkedIn can do for your brand exposure and business connection base from a content rich workshop.

The LinkedIn workshop will run through:

1. Quick wins for your profile
2. What your summary should say and why
3. Personalizing templates
4. Personalising your profile
5. Taking part in discussions in groups
6. Connection etiquette
7. Advanced search
8. Recommendations and endorsements
9. Keeping in touch with your contacts – what should your message say?
10. How to use Inmails to your advantage
11. Why you should upgrade your account
12. Running your company page
13. Effective updates and using @mentions

By the end of the workshop, you will have a clear understanding about why LinkedIn is important to your online profile, how to use the site to grow your business connection base and better represent your company brand to attract new business. Delivered virtually or in person.

Please contact Linda at Blue Banana to discuss your needs and book in your team’s workshop.

LinkedIn suit image from here

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